Eucerin Sun

  • Create a campaign for Eucerin’s new line of sunscreens that competes with the trendy skincare brands dominating the Gen-Z market on TikTok.

  • Eucerin has been around for over 100 years, so they know a thing or two about skin. But in the eyes of Gen-Z, it can be hard for the classic brand to shake it’s “grandma” feel.

  • Eucerin sunscreens have it all: glowy and aesthetic finishes, dermatologist-approved sun protection factors, and gentle ingredients for baby skin.

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